YAHOO SEARCHES FOR CHANGE
CHE Proximity and Yahoo are reminding privacy-conscious Australians that they have options when it comes to how they search online. The new omni-channel promotion ‘Yahoo Search for Change’ campaign responds to the increasing demand for consumer privacy by encouraging Australians to make a statement with their search. The campaign features artwork by street artist James Middleton and has brought back the iconic Yahoo yodel. Discover the campaign here.